Google is shutting down its URL shortener service

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Existing links, however, will continue to be operational after the April 13 date and up until March 30, 2019 - the date in which Google support will end completely. Now the company has announced that it is shutting down the services and is replacing it with Firebase Dynamic Links (FDL).

Google launched back in 2009 when URL shortening services such as TinyURL or were all the rage thanks to the rise of Twitter, messaging applications and services that limited the characters that users could type and to improve the sharing of links. Google has suggested developers to make use of FDL APIs which will automatically detect user's platform and send the URL either to the web or your app, appropriately. Google is recommending that anyone looking to shorten a URL check out alternatives Firebase Dynamic Links (FDL), Bitly or The company has given April 13 as the deadline for anyone who wants to use the service or has used the service as anonymous in the past. But existing users will be able to use it for another year after which it will discontinue exclusively. All you had to do was to to any link to display click statistics for any link.

Anyway, those who would like to try this doomed URL shortener in the months left until it goes to the far beyond should take a look at the brief video tutorial below. For developers, Google is letting only projects with existing access to the URL Shortener APIs before yesterday to create truncated links. Information about the Firebase Console is available on this web page. This is achieved by the use of FDLs, and thus Google is moving its efforts towards that service. While all existing links will still point to right address, users will be unable to create new shortened links; and will eventually be unable to manage current links.