In the same way Range Rover's SV Coupe is trying to reach a new breed of buyer that wants something "different", BMW claims its Concept M8 Gran Coupe wants to appeal to people who want to stand out from the crowd. Going on to say "we have watched the luxury sports coupé market closely and we see lots of four-wheel-drive cars within it already". As this is a concept vehicle we can't really expect huge amounts of technical details, and we don't get any.
Commenting on the concept of the upcoming 8-Series Gran Coupe, the vice president of BMW M design, Domagoj Dukec, says: The Concept M8 Gran Coupe is created to stir things up, to polarize.
Typos aside, the aptly-described M8 Gran Coupe concept, debuting at the Geneva Motor Show today, previews BMW's new flagship sedan.
While not exactly originators of the niche, BMW has always had a knack at showcasing lovely and en vogue four-door coupes (unlike those disgusting fastbacks!) - and the performance-oriented Concept M8 Gran Coupe is certainly a stunner.
The long wheelbase of the concept is nearly dwarfed by the large features of the front fascia, meant to communicate a sense of performance, with the sleek line of the greenhouse skipping the flat plane roof of the 7-Series.
BMW will launch the 8 Series Gran Coupe and M8 Gran Coupe in 2019. The result is a visually small cabin positioned far back from the front axle and a coupe-like profile. From the front the radiator grille kidneys broaden as they descend towards the road, to emphasize the car's low center of gravity, while the gold-colored kidney surround adds an air of exclusivity to the front end. "Meanwhile, brawny air intakes in carbon-fiber-reinforced plastic (CFRP) guide the air to where it is required".